With an impressively strong shape and timeless design, the deeply inviting Custom Made Armchair is sure to become the run-to spot in your home.

Everything has been designed for comfort and quality with the Custom Made Armchair. Lest you hadn't noticed - This dreamy armchair boasts a plump, deep seat and an extra high back cushion for heightened relaxation.

Then there's the seat interior. It features Flexfoam, an expertly engineered foam seat interior, that gives the irresistible comfort of fibre, with the retention of foam. So no concerns about future seat sag, either.

It's robust, too. The frame is built from tough birchwood hardwood. So even if you choose to spend the rest of your days curled up on your cozy Loretta fabric armchair - and who could blame you - you've got a chair that's built to last.

Loretta rests on solid wooden feet in a choice of light or dark wood finishes and is upholstered in an indulgent soft fabric that comes in a choice of chic colours. So it delivers on style too. For an armchair, consider it the perfect fusion of style, quality, and comfort.

You can also add an elegant, reversible accent cushion to complete your perfect chair.

Pair with other pieces from the Loretta collection.